[Fmpro] NO one?? PRS changes?
Pete
musical411 at yahoo.com
Fri Aug 10 23:38:58 GMT 2007
--- Geoff Koch <gk at kochproductions.com> wrote:
> ...remove CPA from the broadcasters' blanket license
and see what happens. After all
> of the broadcasters' kicking and screaming to get to
> that point, I suspect we would find that CPA IS
worth millions.
Good point Geoff, we can only speculate. Join me on a
trip to speculation-land (wavy lines, wavy lines, wavy
lines)...
Scenario 1:
Ad Agency: "We can pay you $250,000 for your big 60s
hit song "My Car is My Girl" for our Hyundai
commercial."
Big-time Publisher: "But we used to get an additional
$10,000 from ASCAP for performance royalties from the
Broadcaster."
Ad Agency: "That's not in our ad-creation budget but,
we'll toss in an additional $5000".
Big-time Publisher: "OK, thanks!"
Scenario 2:
Ad Agency: "We'll can pay you $15,000 to write us a 30
second jingle for our adult diaper commercial. That
will cover your license fee and a direct license for
performance royalties."
Guy writing/producing music on his laptop in his front
porch studio: "OK, thanks!"
P e t e
S u r d o v a l
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