[Fmpro] NO one?? PRS changes?

[leshurdle]

apples & oranges and a scenario played out and trashed decades ago.

L

On Aug 10, 2007, at 4:38 PM, Pete wrote:

> --- Geoff Koch <gk at kochproductions.com> wrote:
>> ...remove CPA from the broadcasters' blanket license
> and see what happens. After all
>> of the broadcasters' kicking and screaming to get to
>> that point, I suspect we would find that CPA IS
> worth millions.
>
> Good point Geoff, we can only speculate. Join me on a
> trip to speculation-land (wavy lines, wavy lines, wavy
> lines)...
>
> Scenario 1:
>
> Ad Agency: "We can pay you $250,000 for your big 60s
> hit song "My Car is My Girl" for our Hyundai
> commercial."
>
> Big-time Publisher: "But we used to get an additional
> $10,000 from ASCAP for performance royalties from the
> Broadcaster."
>
> Ad Agency: "That's not in our ad-creation budget but,
> we'll toss in an additional $5000".
>
> Big-time Publisher: "OK, thanks!"
>
> Scenario 2:
>
> Ad Agency: "We'll can pay you $15,000 to write us a 30
> second jingle for our adult diaper commercial. That
> will cover your license fee and a direct license for
> performance royalties."
>
> Guy writing/producing music on his laptop in his front
> porch studio: "OK, thanks!"
>
> P e t e
> S u r d o v a l
>
>
>
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