[Fmpro] Gates: Internet to Revolutionize TV in 5 Years - Comments?

[Les Hurdle]

Doesn't this follow what the Exec from ABC said on 60
Minutes years ago???
He indicated a dwonload world.... PAY PER VIEW !

Correct me if I'm wrong....... doesn't the Unilicense
only cover audio?

L


--- Pete <musical411 at yahoo.com> wrote:

> It's not surprising that Bill Gates is talking about
> this now. The new Microsoft Operating System "Vista"
> has a Tivo-like feature. I think it's just been
> brought in from XP Media Edition. But, I wonder if
> the
> internet's infrastructure is prepared for every new
> PC
> having an internet TV recorder as a standard
> feature.
> 
> I already feel like the internet is slowing down
> from
> people downloading videos and using the internet as
> their phone system.
> 
> P e t e
> S u r d o v a l
> 
> --- Mark Northam <mark at gmdgroup.com> wrote:
> > Hi All -
> > 
> > Interesting comments by Bill Gates - given ASCAP
> and
> > BMI's inability so far
> > to establish a  performance royalty for
> downloadable
> > audiovisual works
> > (film/TV shows), we all should be checking our
> > contracts for downloadable
> > audiovisual royalties and mechanical royalties.
> > 
> > Given ASCAP and BMI's choice to offer, via their
> > Unilicense proposal
> > (see
> >
>
http://www.filmmusicworld.com/dl/Joint-NMPA-ASCAP-BMI-Proposal.pdf)
> > to concede there are no performance royalties on
> > music-only downloads, it
> > may be an uphill battle to reverse-course from
> that
> > dangerous precedent and
> > try and establish performance royalties in
> > audiovisual downloads. Plus, as
> > evidenced by the Unilicense proposal, the
> publishers
> > clearly would prefer to
> > keep all the royalties from downloads to manage as
> > they'd like, with their
> > various deductions, etc. instead of the royalties
> > being paid through ASCAP
> > and BMI where a 50/50 split with writers is
> > enforced.
> > 
> > We can only hope ASCAP is successful, but in the
> > meantime, must look out for
> > ourselves contract-wise in this area...
> > 
> > Any comments on the story below?
> > 
> > Best,
> > 
> > Mark Northam
> > 
> > 
> > Internet to revolutionize TV in 5 years: Gates
> > 
> > DAVOS, Switzerland  - The Internet is set to
> > revolutionize television within
> > five years, due to an explosion of online video
> > content and the merging of
> > PCs and TV sets, Microsoft chairman Bill Gates
> said
> > on Saturday.
> > 
> > "I'm stunned how people aren't seeing that with
> TV,
> > in five years from now,
> > people will laugh at what we've had," he told
> > business leaders and
> > politicians at the World Economic Forum.
> > 
> > The rise of high-speed Internet and the popularity
> > of video sites like
> > Google Inc.'s YouTube has already led to a
> worldwide
> > decline in the number
> > hours spent by young people in front of a TV set.
> > 
> > In the years ahead, more and more viewers will
> > hanker after the flexibility
> > offered by online video and abandon conventional
> > broadcast television, with
> > its fixed program slots and advertisements that
> > interrupt shows, Gates said.
> > 
> > "Certain things like elections or the Olympics
> > really point out how TV is
> > terrible. You have to wait for the guy to talk
> about
> > the thing you care
> > about or you miss the event and want to go back
> and
> > see it," he said.
> > 
> > "Internet presentation of these things is vastly
> > superior."
> > 
> > At the moment, watching video clips on a computer
> is
> > a separate experience
> > from watching sitcoms or documentaries on
> > television.
> > 
> > But convergence is coming, posing new challenges
> for
> > TV companies and
> > advertisers.
> > 
> > "Because TV is moving into being delivered over
> the
> > Internet -- and some of
> > the big phone companies are building up the
> > infrastructure for that --
> > you're going to have that experience all
> together,"
> > Gates said.
> > 
> > YouTube co-founder Chad Hurley said the impact on
> > advertising would be
> > profound, with the future promising far more
> > targeted ads tailored to each
> > viewer's profile.
> > 
> > "In the coming months we're going to do
> experiments
> > to see how people
> > interact with these ads to build an effective
> model
> > that works for
> > advertisers and works for users," he said.
> > 
> > Advertisers are already racing to adapt their
> > strategies to the growing
> > power of the Web, and more and more promotional
> cash
> > is tipped to migrate
> > from television to Web sites in future. 
> > 
> > 
> > _______________________________________________
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> > 
> 
> 
> 
>  
>
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