[Fmpro] Fwd: This Week in FMW: FTV Music Conf, NeKo Demo, New SESAC Office, ASCAP UK Awards

[Mark Northam]

On 10/24/07 11:53 AM, "kirbyko3 at aol.com" <kirbyko3 at aol.com> wrote:

> <<By accepting advertising, we no more
> endorse a product or service than a newspaper endorses the quality of the
> product/service of an advertiser, whether it be a used car ad, "personals"
> ad, or a regular display advertiser.>>
> 
> I disagree completely. A newspaper isn't acting as an advocate on behalf of
> anyone, the way that FMN is, whether it's through this list or through
> education or through offering seminars and educational resources for its
> members.? FMN's efforts are very focused on one thing: film music and the
> composers who create it.

Fair enough - I understand your viewpoint on this and accept your criticism
and believe we are at the point of "agreeing to disagree" on this particular
ad. FYI Film Music Weekly, our news publication, is a separate entity from
the Film Music Network, the professional trade organization. Whereas I
personally on this list and elsewhere take a view of advocating things,
sometimes rather strongly, our news publication wouldn't be appropriate for
that. And as I mentioned before, over 50% of the readers of Film Music
Weekly are not composers. It's one thing to decline advertising on moral
grounds if something immoral is being advertised, but I don't think music
libraries who offer no sync fee music for broadcast usages fall into that
category.

> <<Most music libraries we've talked to are very reluctant to publicly disclose
> their deals>>
> 
> Of course they are! Wouldn't you be if you were them?? But you don't need
> their consent to include them in a list of "here're the biz models for several
> high-profile libraries."? You could easily cull this information from members
> of FMN, probably even by soliciting that info from members of this list.

While this kind of thing is OK for discussion boards, the legal risk of
publishing that kind of information without seeing contracts, etc. -
especially if the library doesn't want it disclosed - would be too great.
The best we could probably do is to publish "Would Not Disclose" under the
business model types for those libraries who would not discuss it.

Best,

Mark

---------------------------------
Mark Northam, CEO
Global Media Development Group

http://www.FilmMusicInstitute.com - Film Music Courses and Seminars

1-800-774-3700 ext. 702 / 310-645-9000 ext. 702
http://www.gmdgroup.com
Yahoo/Skype: marknortham  /  AIM: mnortham